Before anything, take time to deeply connect to the foundational reasons as to why you do what you...
band promotion
How to Partner With Local Breweries on Your Next Album Release
The Lights Out + Aeronaut team up to release the first ever album on a can of beer. Learn more...
Ask a Publicist: What Are the Top 5 Things Your Bands Have No Idea You Do?
This article originally appeared on Sonicbids.com. It has been re-posted here with permission. As...
3 Ways to Make a Living In-Between Music Releases
Three Ways to Make a Living In-Between Music Releases Much has been written about direct-to-fan (DTF) funding platforms as an alternative to traditional financing for albums, tours, or videos. The...
5 Smart Money-Saving Tips for Musicians on a Tight Budget
So much of our focus as professional musicians comes down to making money, since it can be such a difficult thing to do at times. However, you might get just as close to financial security if you...
5 Tips For Making The Most Of Your On-Air Radio Interview
5 Tips For Making The Most Of Your On-Air Radio Interview Congratulations! A radio station has taken a liking to your music and wants to bring you in for an interview and on-air performance! This...
5 Ways For Bands to Maximize Merchandise Sales
“How do you make money from music?” Ask most gigging musicians this question these days, and they’ll probably give you the same answer – “tour, tour, and tour again”. What they’ll no doubt neglect...
The 5 Most Annoying, Ineffective Ways That Bands Seem to Always Promote Their Music
We wholly recommend promoting your band on social media (duh). It's easily the best way to maintain and grow your following, and it's arguably eclipsed flyering as the most reliable way to announce...
Top 3 Things Every Band Thinks Impress Music Journalists, But Actually Don’t
As a music journalist, I receive a plethora of emails from artists pitching themselves hoping for a feature. One major issue I've seen with these pitches is that a lot of artists don't have a great...
Four Hot Apps With Music Biz Hacks
If you are online at all, it's hard to miss the breathlessness with which every new app is promoted. "It's the Uber of Fitbit, with a Facebook play." One after another, they are launched, and almost...
6 Types of Artists Publicists Will Never Work With
[This article was originally published at Sonicbids.com. It has been re-published here with permission.] As a publicist with my own PR agency, I'm solicited daily by bands looking for PR services or...
How to Price Your Band Merch: A Simple 4-Step Guide
Setting prices for your T-shirts, vinyl, seven-inches, and even buttons is not unlike designating a price for any other retail good. You've got to consider not only the cost of the product, but also...
3 of the Most Creative Ways Bands Distribute Download Codes
There seems to be a divide between physical merchandise: from CDs, tapes, and records to T-shirts, other branded items, and digital downloads. The latter is criticized by record collectors and other...