Booking Gigs & Touring

Mastering a Hybrid Approach to Live Music

Let’s start with the obvious — the pandemic put a huge damper on the entire music industry, leaving you itching to get back to the stage and back to fans. But even...

Is Your Band Ready for Entertainer Insurance?

With the world of touring and live gigs at a standstill for...

Will Dailey Launches Isolation Tour to Support Local Bars and Venues

Boston musician and community organizer Will Dailey has embarked on his Isolation...

How Bands Can Use Google Maps to Plan a DIY Tour

I self-booked my first tour a few years back after finishing my...

Nervous Energy – How To Handle Pre-Gig Nerves

“ROCK CONNECTION” by david leprince is licensed under CC BY-ND 4.0 Your...

Learn how to book gigs, plan your band’s next tour and how to promote your live shows from Performer’s team of music industry experts and guest authors. Here you’ll find tons of helpful info about DIY touring, booking agents, selling merchandise on tour, tour routing tips, band insurance, and how to get more fans to your shows.

Some of our most popular articles about music promotion are below:

Exploring the UK’s Brexit Landscape for Musicians
By Gary McIndoe on April 17, 2019
The songwriter, artist and multi-instrumentalist Brian Christinzio, who performs as BC Camplight, based his excellent 2018 release Deportation Blues on his own experiences of the...
5 Tips for U.S. Musicians Applying for U.K. Visas
By Anne Morris on October 24, 2018
International artists are finding it increasingly difficult to secure visas to perform in the UK, but as immigration expert Anne Morris explains, there are ways...
Dear Live Music Fan, Thank You
By Michael St. James on October 10, 2017
We, the music industry, ask a lot of you, the live music fan. [Editor’s note — it’s hard to know how to feel about live...
Master Tour: The Next Killer App For Your Band
By Michael St. James on June 20, 2017
If you’ve ever been on tour, no matter the size, you know that the hardest part is everything but the few hours you play. It’s...
5 Ways to Mitigate Risk & Avoid Insurance Claims on the Road
By Benjamin Ricci with Lorena Hatfield on May 24, 2017
Here are 5 Easy Ways for Your Band to Mitigate Risk & Avoid Insurance Claims During the Summer Touring and Festival Season. THE TOUR VAN CHECKLIST...