by Benjamin Ricci | Jan 20, 2023 | Best Guitar Picks, Effects Pedals, & Accessories
THOSE PEDAL SHOWS Smash That Like Button: These Are Our Fave YouTube Pedal Shows Ah yes, the tube of you. We’ve all embraced the YouTube culture in which we now find ourselves living in, and in so doing have come to find a sea of endless YouTubers hawking gear in our... 
by Michael. St James | Dec 5, 2022 | Music Promotion
It’s not Spotify, it’s not Amazon, and it’s not Apple. It’s not web3 and it doesn’t run on a blockchain. It’s not TikTok. It’s available in every country which has the internet. There’s a premium and ad-based tier. There’s a playlist culture. It’s desktop and mobile... 
by Michael St. James | Aug 2, 2022 | Music Promotion
There is a disturbing trend I am seeing on YouTube and TikTok where the majority of music marketing gurus are telling indie artists to “stop chasing streams” and focus on building a dedicated fanbase. They say that tripping the algorithm for Discover Weekly or... 
by Michael St. James | Aug 1, 2022 | Music Promotion
To a casual observer, all of the news stories about crypto and NFTs recently would lead you to think that the entire space is dead. The naysayers of crypto and blockchain are already doing their victory laps and tossing about their “I told you so’s”. The true... 
by Performer Magazine | Mar 2, 2022 | Music Promotion
Viberate’s music industry report examines 2021 and lays out expectations for 2022. Did you know that the top 1% of artists rule the social media and music channels? That’s just one of the findings in Viberate’s annual “State of Music” address. The music research and...