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February 8, 2012

Maximize Facebook Marketing to Build Your Fan Base

Maximize Facebook Marketing to Build Your Fan Base

Most musicians know that social media is an essential tool for building and maintaining a fan base.  What many…


VIDEO: How Record Jackets are Made January 24, 2012

VIDEO: How Record Jackets are Made

To follow up on our videos from yesterday (how vinyl is made),…

Use Non-Traditional Venues to Promote Fan Engagement January 13, 2012

Use Non-Traditional Venues to Promote Fan Engagement

More effort should go into booking your band than simply calling the local club and begging the guy who answers…

LEGAL PAD: What You Should Know About Likeness Rights January 13, 2012

LEGAL PAD: What You Should Know About Likeness Rights

Album Art, Promo Materials and the Law

Designing the artwork for your band’s gig posters, website, album covers…

Tips for Booking Your Band at 2012 Festivals December 7, 2011

Tips for Booking Your Band at 2012 Festivals

It’s never too early to begin thinking about getting your band booked at a summer festival. Performer recently had a…

Album Art, Packaging & Design Consulting with Phil Yarnall of SMAY DESIGN November 10, 2011

Album Art, Packaging & Design Consulting with Phil Yarnall of SMAY DESIGN

As president of SMAY DESIGN, Phil Yarnall has been creating unique, intelligent design and packaging for the music and entertainment…

Create The Perfect One-Sheet November 10, 2011

Create The Perfect One-Sheet

We all know that the days of bulky press kits have passed – no longer do musicians need to send…

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