Beatchain – A Record Company in a Box While building a fanbase is important, it can’t...
Music Promotion
Learn how to promote, market, sell and distribute music.
PHONOCUT – Cut Your Own Vinyl at Home
A million years ago (the ’90s) when people had big ol’ box computers and brick phones, PCs...
Indie Data: You Don’t Have to be Big to Reap the Benefits of Good Metadata
Artists who are self-managed, or working with smaller teams or labels, often hear about the data...
How to Pitch Your Band When You Can’t Afford PR
As my recent "Ask a Publicist" article explained, having a publicist is an essential tool for your band's growth and success. But not every band can afford the spend, depending on where they are in...
5 Ways To Optimize Your Band’s Email Newsletter
With a multitude of new ways to engage your fanbase online, it’s easy to forget about the most effective tool you have at your disposal – good old-fashioned email. While it may not be as sexy as...
6 Ways to Reach Your Kickstarter Goal
We’ve all heard of Kickstarter and some of the amazing success stories that have come from its fundraising platform – LeVar Burton raising $2 million in two days to bring Reading Rainbow back, for...
4 Tips for Creating Shareable, Watchable Video Content
These days on the internet, it’s all about content. Companies pay big bucks to people who craft everything from blogs to tweets and Facebook posts; forward-thinking brands even shell out thousands...
How to Increase the Reach of Your Music
Clients on board of Symphonic Distribution have a lot of offerings, but above all, they have choice. Our clients can choose when they want to deliver their content and where they want to deliver it....
7 Powerful Facebook Features That Bands Overlook
Every band knows having a Facebook page is essential to reach new fans and have a healthy online social presence. For many, their Facebook page even replaces an official website. Beyond the lure of...
Dear Bands, Here’s How to Write a Damn Press Release
As part of my job as a music journalist, I sift through anywhere from 50 to way-too-many press releases daily, separating the wheat from the chaff and trying to find something that fits into the...
4 Creative Ways to Sell More Merch
A lot of people in the music industry call merchandise one of the best revenue streams musicians have left. Sometimes, however, getting people to buy your branded T-shirts or other knick-knacks can...
How do Feature Placements in Stores Work?
This week's guest blog comes courtesy of our friends at Symphonic Distribution. As a distribution company, our efforts have gone beyond just the delivery and fulfillment for record labels and...
8 Ways to Build and Strengthen Your Band’s Brand
For a band to be successful, it must ultimately create its own brand, which presents its musical story both tangibly and intangibly. Your brand applies to every aspect of the band's activities,...